“Life inspires me” – meet Most Precious, a Romanian jewellery brand

10 years of activity. 10 years of beautiful pieces of jewellery. I talked with the designer Monica Stănescu, the owner of the Romanian brand Most Precious, about fashion & passion, poesy and everyday inspiration. 

We could find Most Precious jewellery on… Instagram – @mostprecious/ web: mostprecious.ro.
At Mezanin Market – @mezaninmarket, on April 20&21 and 27&28 at Palatul Universul.

Jewellery because…

After more than 10 years as an Art Director in advertising, I felt the need to express myself in a new creative area. Always fascinated by jewellery I attended jewellery courses and since 2014 I have been working in the domain and participated at numerous exhibitions and fairs like Autor, Joya Barcelona 2016, Sieraad Amsterdam 2017 and 2023, ROJW 2022, 2023.

Tell me about the voyage that your jewellery is making to arrive in our jewellery boxes.

First is the idea, which I then draw, then I execute a prototype to see exactly how the object fits and if there are any changes to be made. After that I can start making the jewellery piece for the clients.

Your love story with fashion has started with…

For as long as I can remember, I was interested in fashion and design. When I was a child I never got tired of making clothes for my dolls out of all kinds of rags and handkerchiefs

This actual collection is about…

Most Precious jewellery collections have mostly life related concepts. Life inspires me, a word in a conversation can trigger an idea, a smell or a sound can make me think of the next collection.

Collection Butterfly is about… 

“In the blue sky / Its flight is glistening / Golden butterfly / Heavenly butterfly / How much I love it / Even if it’s not faur! / The silver wings / I give it living rays / It flies to the border; / Luminous form / Passes happily / And sparkles again.” – The Butterfly by Iulia Hasdeu from Poems (February 1885). I chose this poem to represent my collection, because it perfectly expresses what I wanted to capture. The light wings of the butterfly that sparkle in flight.

The biggest challenge for a designer nowadays would be…

To have a voice loud enough to be heard because there is so much noise nowadays that you easily go under

The next collection will be about…

This year my brand “most: Precious” turns 10 years old, an event that I want to celebrate with a collection that is about growing and becoming. I think that I have grown and evolved as a designer in these past years and I should show this through a new statement collection.

About you we should know… 

Most Precious is a bold yet delicate brand and was born out of my passion for contemporary jewellery. The jewellery are handmade and available in small or unique series. The techniques used are those common to small workshops, what allows taking care of every little object.

* Mezanin Market continues in the Creative Quarter: two editions dedicated to the Easter Holidays on April 20&21 and 27&28 at Palatul Universul, between 10:00 and 19:00. Free entry. 

* For two weekends more than 70 local artists and entrepreneurs await you with a variety of products and gift ideas. From special clothes and accessories, books and groceries, special illustrations and decorations.