The scent of a luxury driving: Maserati meets Acqua di Parma in a beautiful collaboration 

How does luxury smell like? Well, just imagine the heritage and the beautiful lines of a Maserati and the intoxicating smell of Aqua di Parma perfume. Maserati meets Acqua di Parma in a beautiful collaboration (yes, take a good look at the classic Ghibli Spyder & the amazing scenary from the port of Portofino). 

Maserati – www.maserati.com / Aqua di Parma – https://www.acquadiparma.com/

Maserati unveiled a new collaboration with Acqua di Parma, the ultimate symbol of sophisticated Italian style and a purveyor of fine craftsmanship. The union of these two symbols of “Made in Italy” has led to a bespoke collection of exclusive objects, inspired by shared values of Italian sophistication and elevated design. The Acqua di Parma x Maserati Collection expresses a shared vision of “The Art of Travel”, designed to bring a touch of elegance for life on the road.

The Acqua di Parma x Maserati Collection includes a bespoke Andiamo Car Diffuser, finished in Acqua di Parma’s signature yellow and embossed with the Maison’s emblem alongside Maserati’s iconic Trident – an elevated companion for every drive. The Passepartout Leather Charm is rendered in genuine leather with yellow stitching and the Maserati logo on the charm, complete with a 12ml Colonia Eau de Cologne. Completing the Acqua di Parma x Maserati collection is the Art of Travel Coffret, presented in Acqua di Parma’s iconic hat box. Inside, the special edition Andiamo Car Diffuser is paired with a Luce di Colonia refill and a set of driving gloves in Maserati blue nappa leather, trimmed with yellow piping. The gloves, designed for comfort and grip, are fingerless, perforated at the knuckles, and fastened with tone-on-tone laser-etched buttons.

The Acqua di Parma x Maserati Collection reflects the two Italian Houses’ dedication to quality and heritage – expressed through a design that is discreet yet distinctive. The Acqua di Parma x Maserati Art of Travel Coffret – produced in just 100 pieces – will be sold exclusively at Acqua di Parma boutiques in Milan, Rome, Saint-Tropez, and Paris. The Acqua di Parma x Maserati Andiamo Car Diffuser will be available through Maserati showrooms and online, while a limited number of Car Diffusers will also be offered at the abovementioned Acqua di Parma boutiques and e-commerce platform.