Fit your colour with your mood: the new Rouge Allure collection by CHANEL 

“I try not to constrain the wearing of colour to notions of ‘day’ or ‘night’; I want women to be free to choose the effect that suits them”, Lucia Pica, the creative mind behind CHANEL beauty collection said. And we cannot agree more. Therefore, the new collection of CHANEL Rouge Allure for fall 2018 is exactly what we need. The only problem I have now is to decide between matte and very, very matte.

CHANEL Rouge Allure Liquid Powder and CHANEL Rouge Allure Velvet Extrême are available since October 2018 in CHANEL BANEASA boutique and on

rouge allure chanel

Read these names: Modern, Impressive, Épitome, Extrême, Idéal, Éternel. There are not theme of some Zen & yoga Classes, but the names of the shades for the new CHANEL Rouge Allure Velvet Extrême range. These lipsticks offer new magnitudes of colour – maximum visual impact without relinquishing creamy luxuriousness. They are extremely matte and they ensure perfect colour intensity thanks to ultra-micronized pigments combined with a unique complex composed of matcha tea, almond oil and vitamin E.

rouge allure liquid powder

CHANEL Rouge Allure Liquid Powder is a new generation of matte liquid lip color that creates an exceptional, soft powdery sensation on lips for a unique blur-matte long wear result. Its sensorial foam applicator is integrated into a colorful squeezable packaging for easy, addictive and on-the-go use. The shades come in some cute names, as 950 Plaisir, 952 Évocation, 954 Radical, 956 Invincible, 958 Volupté, 960 Avant-Gardiste.

Photography: (C) CHANEL


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