Power to the fashion: the new designers from UAD Fashion Design Gala 2018
More daring than ever: this was, from my point of view, the motto of this year UAD Fashion Design Gala 2018. The fashion is more powerful than ever and the clothes can (and, most important, they must) carry over the messages and dreams of the young generation: that was the designers wanted to say. As usual, Gala UAD Fashion Design 2018 was amazing.
What I have seen? References from distopic world, viral movies and characters of social media today, neon colours and digital prints, extra-volume and some exaggerated layerings, deconstructed classical pieces and upgraded basic items. Plus a hint of sequins, glitter and plastic in the most crazy shades.
What did I like? The colours and the prints in “FunKey aka Monkey” collection of Diana Cojocariu, the eccentricity of the styling in Bogdan Benea “Outside the Box” line, the prints in “Post Reality” collection of Veronica Tomoș, the reinterpreted colourful trench of Ferencz Borbala, the idea of the psycho refference in Smaranda Buc “Psycho Kitch” pieces, the stripes over the stripes game at Ștefan Toma, the daring costumes of Raul Lazăr and the Lady Gaga inspired spectacular outfits at Alexandru Manuel Pop. And the list could keep on going.
Psst – keep your eyes on www.dreamingof.net – some spectacular shootings with some spectacular clothes are coming soon…
About UAD Cluj Gala The history of the UAD Gala: is a beautiful platform that promotes young alumni of University of Arts and Design from Cluj. And it is the launching point of a lot of young designers that started their career with internships (thanks to the scholarships sustained by the University) at some well-known international brands as H&M, Ann Demeulemeester, Erdem, Giles, Marios Schwab, Bless, Ashish, Meadham Kirchhoff, Barbara i Gongini, AF Vandevorst, Haal, Jolidon, Irina Schrotter, Maria Lucia Hohan, Cristina Săvulescu, Seen Users, ATU Body Couture.
Coordinators of the collections were: Prof.univ.dr. Elena Basso Stănescu, Conf.univ.dr. Lucian Broscățean, prof.univ.dr. Anca Pia Rusan.
Project producers: UAD Cluj & Matei Miko / Pro Transilvania. Coordinator Fashion Show: dr. Liana Martin. Coordinator Styling: Diana Flore. Make-up: MAC Cosmetics Romania. Hairstyle: Foarfeca de Aur – Mia Poruțiu / Vestige Centre Ville / POP Academy. Models: Transilvania Fashion. Music: Silviu Medeșan / Lorant Varadi. Implemented at Platinia Shopping Center. PR: UAD / Libero Events. Mailing & RSVP: Kiss Gyongyver. Welcoming Guests & Cocktail Meron: Libero Events team (Bogdan Ciocian & Crina Ciocian)
Photography: Emil Costruț
The fashion after tomorrow: a new generation of Romanian designers of UAD Gala