Paris Fashion Week FW17: the things that I loved

(partnership with Mercedes-Benz #shesmercedes) Every season, Fashion Week is like a chocolate box: I never know what I am going to find inside and I never know what I am going to love more. This edition of Paris Fashion Week FW17 was full of surprises. I have discovered new designers (they have amazing stories, as in THESE ones here), I recounter old friends and I made new ones, I got some many beautiful details and I saw, in spite of rainy days, a lot of interesting outfits.

The shows. There were not so many days these year in Paris for us, but we managed to see some good runways and to hear the coolest soundtrack for them. Therefore, for Fall/Winter 2017/2018 collection, it will be about…

  • Chromatic Fantasia at Issey Miyake, in the Salond de l’Hôtel de Ville, presented a series inspired by the spectacular beauty of Aurora Borealis, outfits in raw wool, dyed in five colours and stretched creating a powerful optical effect of electric plasma.

Paris Fashion Week march 2017 Issey Miyake

  • The Each X Other urban story. “The city is a magic sculpture of a group mind” was written on the invites and the collection was perfect for a stroll in the city.

Paris Fashion Week march 2017 Each X Other

  • The INGIE collection – the creative director Ingie Chalhoub presented, in the beautiful rooms of L’hôtel d’ Évreux, dresses meant to be put on for a ball, but also some beautiful navy blue jumpers I fell in love with.
  • Talbot Runhof catwalk was full of energy, as usual. Johnny Talbot and Adrian Runhof, the creative duo behind the label, said that art is the ultimate struggle of skill vs talent, so therefore their inspiration came from the architecture, especially from the Mayer’sche Kofkunstanstalt in Munich.
Talbot Runhof / INGIE Paris / Paris Fashion Week march 2017

Talbot Runhof / INGIE Paris

  • Beautiful People installation / show. The Japanese brand designer, Hidenori Kumakiri, said that he has invited the street style monsters from Tokyo to walk down the Boulevard Saint Germain, picking up cues from the effortlessly chic Rive Gauche. (Read here about the collection.)

Paris Fashion Week march 2017 / beautiful people

  • The Finnish brand Marimekko took the Parisian scene by surprise, with a fresh collection presented at Ambasade de Finlande, inspired by Finnish art, architecture and floklore and the mysticism of national epic Kalevala.

Marimekko Paris Fashion Week march 2017

  • Fatima Lopes is one designer nice to follow every time. I saw some of her collection in the other season, and I was happy that Fall/Winter 2017/2018 was as beautiful as always. Nice fabrics and cuts.

Paris Fashion Week march 2017 Fatima Lopes

  • At Leonard Paris show, the line outside is always a very long one. And the space of the show inside Grand Palais is huge, so my phone was overwhelmed by the lights and people. But if even I couldn’t catch so many good shots, I managed to see the colours of the fluid long silky clothes, telling a story about a young woman exploring the marble quarry in Carrara, Italy.

Paris Fashion Week Leonard FW17/18

  • Veronique Branquinho (read here about her story) is one of my favourite. Her Fall/Winter 2017/2018 collection features elegant, sharp and delicate looks, with couture-like details infusing some discrete and sophisticated romance.

Veronique Branquinho at Paris Fashion Week march 2017

  • Ottolinger – a different kind of show. A little bit scary (with all the models having vampire’s dark eyes). For Fall/Winter 2017/2018 collection the duo prepared tops and pants sewn from bandages in nude or dyed blue, with denim and hoodies.

Ottolinger Paris Fashion Week march 2017

The streetstyle looks. Even the weather was not so friendly, the streetstyle show continued this years, as well. And, aside from crazy hats and shoes or layers over layers, one thing was, for sure, everywhere: the details, embroidery, messages and stuff… on the back of the clothes.

Paris Fashion Week streetstyle march 2017

Paris Fashion Week march 2017 streetstyle

streetstyle Paris Fashion Week

Paris Fashion Week streetstyle

Paris Fashion week march 2017 before Each X Other show

Paris Fashion Week march 2017

The details. We saw the shows, but we also saw the new designers and new collections. So, this season, I have discovered funny shoes and jewellery at Tranoi, cool designs at London ShowRooms (Eudon Choi clothes are as nice in reality as on the catwalk – see here a beautiful coat at London Fashion Week), the fur and studs combo at Cesare Paciotti, the new jewellery from Swarovski, the coats from Libertine, the precious layers in Reem Acra, the cool & warm parka and blue coats at Paul & Yakov, the soft leather dresses from Jitrois, the colourful and funny collection at Mira Mikati.

Jitrois FW17/18


PFW Libertine / beautiful people

Libertine / beautiful people

Paul & Yakov / Reem Acra PFW march 2017

Paul & Yakov / Reem Acra

Swarovski / Mira Mikati

Swarovski / Mira Mikati

The People. It is always nice to see old friends and to make some new. Therefore, Siim Kohv and the designer Jonshon Harting made my day at Libertine showroom, Mira Mikati showed me around the Kamp Mira, where the girls were having fun, Max Schiavini from Cesare Paciotti introduced me the trends for Fall/Winter 2017/2018 (I just love the shoes with fur inside!) and I managed to meet the designer Reem Acra and to talked to her about the new collection. Paris Fashion Week FW17 was a lot of fun.

PFW march 2017

Siim Kohv / Reem Acra

Max Schiavini / Mira Mikati

Max Schiavini / Mira Mikati

Amazing clothes, but also dazzling stories of their brand’s development, personal achievements, mistakes, fears and goals. And these are the reasons that these stories could be included in She’s Mercedes community (, a place where women can connect and exchange ideas, share experiences and learn from one another.

Mercedes-Benz stands for the best or nothing. Every success story is unique, but striving to excel is a trait all successful women share. But what is success? We believe it cannot be reduced to one aspect alone, but is far more an intelligent and balanced interplay of personal and professional fulfilment. The will to shape and define our own path is the driving force behind our modern concept of success. We believe that the power of inspired minds can effect excellence. She’s Mercedes is the canvas of this idea: an Inspiration Circle; a place where women can connect and exchange ideas, share experiences and learn from one another; a hub for sparking conversation, offering new perspectives and supporting ambitions.

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