The shades of summer by Ioanna Kourbela

More than anything I love summer. And everything that comes with it: the sound of waves, the smell of salty water, the sun wandering through my hair, the soft feel of natural fabrics on the tanned skin. And who said “summer” better than Greece land? Or a Greek designer? Meet Ioanna Kourbela.

“Shades of Summer” is the Spring/Summer 2017 collection by Ioanna Kourbela (www.ioannakourbela.com).
BASICS is a collection produced entirely in Greece.

“Shades of Summer” is the Spring/Summer 2017 collection by Ioanna Kourbela (www.ioannakourbela.com), “Protective. Free. Alive. Necessary… in that sense, basic”, as her designer said it. And all the fabrics and the shades of the pieces are here to prove that we really need these summer clothes.

BASICS is a ready-to-wear collection created along the principles of comfort, using exclusively natural fabrics. Natural raw materials, mostly deriving from Greece, combined with the brand’s local production philosophy, give shape to liquid high-quality garments that embody a universal aesthetic as well as a contemporary timelessness.

READ here an interview with Ioanna Kourbela about the philosophy of her brand.

Ioanna Kourbela BASICS is a collection produced entirely in Greece that celebrates Greek design and embraces the body tenderly, while setting it free.

Photography: www.ioannakourbela.com

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