Chronorama – beautiful old fashion shoots in an cool exhibition in Berlin

Helmut Newton. Cecil Diane Arbus, Cecil Beaton, David Bailey and George Hoyningen-Huene. Models in Vogue fashion editorials, actors as Marlene Dietrich, Anna May Wong or Charlie Chapplin, singers and composers – Liza Minelli and Igor Stravinsky. From  Condé Nast archive, the old and famous prints are back into the spotlight, in the newest exhibition hosted by Helmut Newton Foundation in Berlin, Chronorama – Photographic Treasures of the 20th Century. 

(Photo up: Helmut Newton – Model Lisa Taylor, Vogue, 1975 © Helmut Newton Foundation, courtesy ©Condé Nast)

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CHRONORAMA – Photographic Treasures of the 20th Century. Between 15 February – 20 May 2024. In Berlin, at Helmut Newton Foundation Museum of Photography –
The exhibition is accompanied by the publication “CHRONORAMA: Photographic Treasures of the 20th Century”, Abrams & Chronicle Books, New York.

Cecil Beaton – Actress Marlene Dietrich, Vanity Fair, 1932 © Condé Nast

It is not just about beautiful photography. CHRONORAMA exhibition comprises a breathtaking compendium of valuable vintage prints, many of which served as the basis for high-quality images in the magazines of their time. These photographic treasures transport today’s viewers through the history of the 20th century, offering insight into fashion staging and the evolving interpretation of fashion trends as well as culture, lifestyle, and world events. 

Besides fashion, CHRONORAMA places people at the heart of its captivating chronicle, with numerous portraits of luminaries from the realms of music, art, sports, and politics – a veritable Who’s Who of the 20th century’s most celebrated figures. The exhibition also surveys lavish interiors, beauty salons, artistic still lifes, photographic experiments, and examples of journalistic photography, capturing war-torn London and Empire State Building in New York.

Edward Steichen – Actress Anna May Wong, Vanity Fair, 1930 – © Condé Nast

* Following its highly successful premiere at Palazzo Grassi in Venice, the collaborative project will be shown at the Helmut Newton Foundation in Berlin starting 15 February 2024. CHRONORAMA marks the latest partnership between the Helmut Newton Foundation in Berlin and leading international collections. (In 2018, it hosted Between Art & Fashion, with 223 works by 85 photographers from the collection of Carla Sozzani, former editor-in-chief of the Italian Elle and Vogue.)
* Now, the foundation unveils François Pinault’s recently acquired collection of exceptional photographs, including portraits, fashion, still lifes, architecture, photojournalism, as well as early illustrations from the legendary Condé Nast Archive.
* Showcasing nearly 250 works created between 1910 and the late-1970s for Condé Nast’s style-defining magazines, this chronological presentation traces the evolution of the fashion industry against the backdrop of radical changes in western culture, spanning subjects from the sophisticated to the sublime.
* Naturally, Helmut Newton’s works are also part of this remarkable collection, as he contributed extensively to Condé Nast magazines like Vogue and Vanity Fair from the 1950s onward. Most of Newton’s fashion photographs featured in this show have not been previously exhibited in Berlin.
* Furthermore, the exhibition brings together an impressive array of Helmut Newton’s contemporaries and predecessors, including trailblazing photographers like Diane Arbus, Cecil Beaton, David Bailey, John Deakin, Robert Frank, Evelyn Hofer, Horst P. Horst, George Hoyningen-Huene, Peter Hujar, William Klein, Lisette Model, Ugo Mulas, Irving Penn, Bert Stern, Deborah Turbeville, and Chris von Wangenheim. 

George Hoyningen-Huene – Igor Stravinsky seated with a hat, Vanity Fair, 1927 © Condé Nast

Photography: courtesy of © Helmut Newton Foundation, © Condé Nast.

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