Armani Silos: fashion, art and more in Milan

The pretext: 40 years anniversary of the most loved Italian fashion houses, Armani. The execution: 4.500 square meters designated to host fashion, art and architecture exhibitions. That is, for short, Armani Silos Project opened in a former Nestlé factory in Milan’s Via Bergognone, 40. The exhibition space, another testament to the legendary designer’s practiced minimalism, was opened along with Expo Milano 2015 – the theme of which is “Feeding the Planet, Energy for Life”. “I decided to call it Silos because this building used to store food, which is, of course, essential for life. For me, just as much as food, clothes are also a part of life”’ explains Giorgio Armani.

What we are going to find here? Armani Silos hosts, until 31st of October 2015, an Armani 40 years of fashion exhibition: a selection of clothes from 1980 until today, including 600 outfits and 200 accessories from Giorgio Armani collections (daywear on the ground floor, exoticism on the first floor and colour schemes on the second floor; the third and last floor focuses on the theme of light). “Ee see how fashion accompanies and often anticipates important social changes. Remembering what we were like in the past can help us understand what we might be in the future”, says the designer Giorgio Armani.

Armani Silos interior  - credit Davide Lovatti

Armani Silos interior 6 - credit Davide Lovatti

Armani Silos interior 2 - credit Davide Lovatti

Armani Silos interior 1 - credit Davide Lovatti

Armani Silos interior 4 - credit Davide Lovatti

Armani Silos entrance 1 - credit Davide Lovatti

Armani Silos Enttrance - credit SGP Srl

On information, a booking service and a preview of some of the contents of the digital archive.

Photo: Armani / Davide Lovatti, SGP SRL